Ray Christodoulou : Digital : Go Native

Go Native_
Integrated Campaign

Recognised leaders in the rapidly expanding industry of Serviced Apartments, Go Native put their rebranding out to tender, with the added requirement of a new website featuring their innovative booking system. They wished to invite guests to ‘live like a local’.

My theme of ‘Neighbourhood included’, together with the particularly personalised Call to Action, ‘Why book a hotel when you can Go Native?’ plus Tone of Voice and distinctive design, signage, rebranding etc. all combined to win the pitch.

Here’s a taster of how the rebranding enhanced their digital presence